We've all had days where we just didn't feel ready to write or speak. Here are ten tips for how to blog or podcast when you don't feel like it.
Most of the reason we feel like skipping is because we are focusing on something else. It could be technical problems, relationship issues, unmet expectations, or any other number of legitimate and maybe even important distractions.
Without focus, you'll never get any good quality out.
Here are some quick tips to help you refocus.
- Step away for a moment
- Take a walk
- Deal with the distraction
- Dump your thoughts into writing
- Make a task list for addressing the distraction later
- Try a short, complete distraction
2. Go back to your list of ideas
You do have a list of ideas, right? If you don't have one, make one now!
Look at your list and pick something you can address at this time. Some ideas may require a lot more preparation than you can afford, so you could either split it up or try a different idea.
3. Don't try to do as much
It's okay to have a shorter-than-normal episode if that's all you can put out at this time. As long as it's still quality content, the length doesn't matter.
It's a greater “podcasting sin” to force your episode to be too long when you only have enough content for a short episode.
4. Cover recent news
There's almost always something going on in every industry. Find a new story to report and give your perspective.
5. Answer questions
Check forums, communities, and other online groups for questions that you can answer with your podcast. These can sometimes be your greatest content because usually more than one person has that same question, and you can create a timeless resource to share.
6. Curate and comment on others' content
Look at others in your niche. Represent what they say, don't duplicate it. You could consider sharing a list of what others have been saying and add your own opinions.
7. Ask for ideas and use feedback
If you have time, ask your followers or post online somewhere to ask for ideas. Good questions to ask would be “What do you want to know about _____?” “What are your top frustrations with _____?” “What's your favorite [tool/app/game/resource/person] for _____?”
You can easily get a new list of ideas from asking this one question.
This will sound weird. Sometimes, we don't want to blog or podcast because we don't feel like giving. We're essentially being selfish.
The best way to overcome selfishness is to give more! So if you're having trouble giving with your podcast, try finding another place where you can give.
9. Revisit or rerun old content
Timeless content is hard to make in a constantly changing world. Perhaps you have old content that you could revisit, update, and share again. For example, I plan to revisit stats, bare minimums, and live-streaming. This usually works best if the content is more than a year old and you actually have new information.
Alternatively, you may have timeless content buried in your archive. Consider rerunning this content, but at least update the episode number and tack on an opening and closing that reminds your audience that this is a rerun or “best of” episode.
Reruns are a little “cheap,” but they can work in tough times.
As a last result, maybe you should go ahead and skip. Sometimes, no content is better than bad content.
Consistency is important, but your audience will be understanding if you have good reasons for skipping.
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