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You are here: Home / Audio / 5 Ways to Make Money from Your Podcast or Blog – TAP039

5 Ways to Make Money from Your Podcast or Blog – TAP039

June 13, 2011 by Daniel J. Lewis in Audio • 18 Comments

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  • 5 Ways to Make Money from Your Podcast or Blog – TAP039
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Whether you have a small or large podcast, you can make money from it. While this is not an exhaustive list, Daniel J. Lewis shares his top five ways to monetize the content you're posting on the Internet in your podcast or blog.

1. Premium stuff

Charging a price for something that isn't available for free.

  • Full access for members and limited access to nonmembers
  • Bonus features or content
  • No ads

2. Donations

When you ask people to give money or buy something for you.

  • PayPal donate button and subscriptions
  • Amazon.com wishlists
  • “Sponsor” an episode and have a message read

3. Ads and affiliates

Typically products or services you advertise but have no relationship or long-term agreement with the company. These can be text or banners on your site or spoken in your podcast.

  • Sales are when someone buys something.
  • Leads are when someone visits or joins without parting with money.

Popular places for affiliate links

  • Commission Junction
  • Esellerate
  • ShareASale
  • Amazon.com
  • Audible.com

Use Pretty Link to “mask” your affiliate links to prevent their being blocked by ad-blockers. Pretty Link can also tell you how many people click through that link.

4. Sponsorships

Typically when there is a relationship or long-term agreement with a sponsor for regular inclusion in your podcast or blog.

Three models of sponsorship

  1. CPM—cost per thousand downloads
  2. CPA/CPC—cost per action / cost per click
  3. Flat rate—paid no matter how many downloads or actions

5. Self-promotion

Promoting something that you offer and furthering your own brand.

  • Products—something you sell, like digital products, physical products, fan “swag”
  • Services—something you do, like photography, baking, consulting, etc.

Include disclosures

CMP.LY is a simple solution for required social media disclosures and “fine print”

CMP.LY provides tools to document compliance, track and measure your social marketing campaigns

I quit my job to be self-employed

After ten years in a nonprofit ministry and fulfilling my goals there, I saw God blessing my life in another direction. So I am officially resigning to pursue self-employment as a web designer, apologetics and social-media speaker, and podcast consultant.

Need personalized podcasting help?

I no longer offer one-on-one consulting outside of Podcasters' Society, but request a consultant here and I'll connect you with someone I trust to help you launch or improve your podcast.

Ask your questions or share your feedback

  • Comment on the shownotes
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  • Follow @theDanielJLewis

Disclosure

This post may contain links to products or services with which I have an affiliate relationship and may receive compensation from your actions through such links. However, I don't let that corrupt my perspective and I don't recommend only affiliates.

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About Daniel J. Lewis

As an award-winning podcaster, Daniel J. Lewis gives you the guts and teaches you the tools to launch and improve your own podcasts for sharing your passions and finding success. Daniel creates resources for podcasters, such as the SEO for Podcasters training, the My Podcast Reviews global-review aggregator, and the Podcasters' Society membership for podcasters. As a recognized authority and influencer in the podcasting industry, Daniel speaks on podcasting and hosts his own podcasts covering how to podcast, clean-comedy, and the #1 unofficial podcast for ABC's hit drama Once Upon a Time, all under the umbrella of Noodle Mix Network and having received nearly 20 award nominations. Daniel and his wife, Jenny, live near Cincinnati with their newborn son, "Noodle Baby."

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Unless otherwise indicated, all images, content, designs, and recordings © 2010–2015 D.Joseph Design LLC. All rights reserved.

Disclosure

This website contains links and references to products and services that may include affiliates, sponsorships, or other business relationships in which The Audacity to Podcast and D.Joseph Design LLC may receive compensation from referrals or sales actions.

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